The collaboration library
Read it. Try it.
Clear briefs, useful media kits and better questions before the work begins. Guides for creators, brands and agencies.
For brandsFor brands
How to find local influencers for your business
Find creators whose work and audience fit your Indian business. Check local relevance, compare evidence and send a clear brief before booking.
For brandsFor brands
How to write a creator brief that is clear
Write a useful creator brief with a clear goal, audience, deliverables, claim evidence, disclosure, rights, payment and an approval process.
For brandsFor brands
Influencer marketing for restaurants and cafés
Plan a useful restaurant creator visit: choose a local audience, brief the menu story, agree payment, disclose the visit and review the response.
Turn reading into doing
